Highlights e-Newsletter – Issue 19, November 2015

We Make Light Brighter

We Make Light Brighter

What does GE Lighting do? We Make Light Brighter. Log in to Brand Builder today to view the full color brochure that highlights our entire solutions portfolio . . . LED Indoor Fixtures, LED Indoor Industrial, LED Outdoor Fixtures, LED Lamps, Specialty LED Lighting, Intelligent Devices, Controls and more. If you've ever wondered who GE Lighting is, this material answers the question. Also available for immediate download is the We Make Light Brighter Flip Book.

To order this brochure, go to Mimeo and order direct. Contact Heather Wilson Coode for more information.


SimpleSales app survey now available

SimpleSales App

In order to continue focusing on process improvements while maintaining customer satisfaction, we're seeking your feedback on the GE Lighting SimpleSales app. This short survey will take less than a minute of your time and will help us understand how we can improve our tools, and ultimately assist in serving you better.

If you have any questions please contact sage.witham@ge.com or SamirI.Patel@ge.com

Take the Survey


Brand Builder - GE Lighting's Premier Marketing Portal – Have you logged in yet?

Brand Builder

What will GE Lighting help you unlock? We're giving you the keys to the latest innovation and it isn't a product. It's a totally new way to connect. Available Now!

Brand Builder is GE Lighting's new way to unlock your sales potential. Imagine having access to all product information, marketing materials (including sell sheets, spec sheets, brochures, banner ads, social media, videos, images, and more), all with co-branding activities – day or night, right at your fingertips.

Contact Heather Wilson Coode with immediate questions.


2016 Outdoor & Industrial Luminaire Program

2016 Outdoor & Industrial Luminaire Program Refrence Guide

Over the last month, there have been several communications focusing on our upcoming 2016 Outdoor & Industrial Luminaire Program. We've compiled a reference guide for your use. Click below to review the recent training and reference guide that was presented at the September online Agent Highlights training session. Materials will also be available within Brand Builder, log in today to view the program.

Outdoor & Industrial Luminaire Program Reference Guide

Outdoor & Industrial Luminaire Program Training Materials


Narrow aisles?

Albeo™ ABV1

No problem. ABV1 has you covered.

Albeo™ ABV1 is the best combination of performance and value for industrial and commercial high bay and low bay applications. Ideal for warehouses, the ABV1's compact fixture size enables flexibility in narrow aisle configurations.

Visit gelighting.com/industrial for details.


LED Fixture Quick Reference Guide, Now Available!

LED Fixture Quick Reference Guide

It's here, your LED Fixture Quick Reference Guide . . . categorized by product family, highlighting quick facts and details about each product with a link to more detailed information. Simply go to Brand Builder today and use the search functionality by typing in “quick reference” and you'll be able to open up the PowerPoint and begin quick access to the products. Contact Heather Wilson Coode for more information.


Lumination RC Series makes its debut among the indoor downlight products

Lumination RC

This low cost alternative to Lumination RI Series is the ideal retrofit for compact fluorescent and metal halide downlights. The product's easy install is demonstrated in the installation video which is now available online.

Lumination RC Series


Track lights product line expands with introduction of Lumination TS Recessed Multiples

Lumination TSM

Lumination TS Recessed Multiples has the compact design and exceptional efficiency of Lumination TS track lights. A wide variety of lumen packages and beam distributions are available with this great new product.

Lumination TS Recessed Multiples


Lumination TS Series meets reveal® Whiter White technology

Lumination TS

In addition to the 3 CCTs offered with Lumination TS Series, reveal Whiter White technology is now an option! Experience stronger, deeper reds and crisper whiter whites in application.

Lumination TS Series with reveal® Whiter White technology


Lumination expands with the addition of Lumination ALM

Lumination ALM

Designed for stairwell applications, this fixture is easy to maintain by removing the lens to access the boards and driver. The fixture has exceptional efficiency with up to 126 LPW delivered.

Lumination ALM Series


An awesome new LED linear wall washer system

Lumination LW

Lumination LW Series is available in four color temperatures up to 4000K and three beam angles (cove, grazer and wall washer). Lumination LW is available in Medium and High Output versions.

Lumination LW Series


Superior quality and efficacy coupled with an easy installation

Lumination DS

Lumination DS Series is available in lumen packages up to 8000 with an efficacy up to 115 LPW. The ease of installation is demonstrated in the video now available online.

Lumination DS Series


Great updates in the Lumination SS Series

Lumination SS

Lumination SS Series has added a new color temperature, 3000K. Emergency battery back-up is now available.

Lumination SS Series


Great updates in the Lumination IS Series

Lumination IS

Lumination IS Series has added a number of updates which includes: 17,000 lumen package, 5000K CCT, Branched Circuit, Enhanced end caps, IPS and motion sensor.

Lumination IS Series


Important Information

GE Monogram

Brand Builder Access: GE's Premier Portal for all your product and marketing needs.
To access the site and register, visit lighting.brandmuscle.net.


Important Training and Meeting Dates

Highlights Training
A monthly one hour overview of two to three new product introductions or product upgrades. Training start time is 1:00 p.m. ET – Invites to be sent under separate cover.
To simplify our training schedule and make everyone more productive, we are only having 1 fixture agent training session per month. The fixture agent session will be the 3rd or 4th Monday of the month depending on holiday timing. The presentation will be recorded. Video and PDF versions of the training will be posted on Brand Builder and GE Learning Central sites.

November 16, 2015
December 14, 2015